About This Project
Overview
Creator Analytics Dashboard answers the question brand partnership teams actually ask — which creators are worth the budget. Pick a niche, and a FastAPI backend pulls live channel and video stats from the YouTube Data API, computes engagement rate, extracts contact emails by regex, and flags red flags like suspicious subscriber counts or 90-day inactivity. A React + Recharts dashboard makes the results sortable and drillable, all for roughly 100 quota units per topic fetch.
Motivation
A friend on a brand partnerships team described manually checking dozens of YouTube channels by hand for every campaign, and I realized that was a solvable data problem, not a people problem.
Lessons Learned
YouTube's quota system forced real tradeoffs — I couldn't just fetch everything, so I had to think carefully about which API calls actually moved the needle on signal quality per quota unit spent.